This domain is for sale! DN Epic Store - Mighty Pack Of Catching Domain Names Site Map My Cart View cart: 0 items
 

Secrets of the Moneylab

Kay-Yut Chen & Marina Krakovsky. Secrets of the Moneylab Authors:Kay-Yut Chen & Marina Krakovsky.
Publisher:Portfolio
Year:2010
Serie:
Pages:256
Sizes:150x235
Price:354.3 rub.
Buy

Book Summary:
"Secrets of the Moneylab" sets out what business can learn from the findings of the new economics and social psychology. It shows how you can shape desires, use incentives and reduce risks to consistently improve the bottom line. In his experimental lab at Hewlett-Packard, chief economist Kay-Yut Chen is running groundbreaking research into human behaviour. He packs Moneyldb with insights into the invisible forces controlling the world of business. These findings, which defy conventional wisdom and traditional economic theory, will help you engineer your business for success.

More books by Kay-Yut Chen & Marina Krakovsky

Also Bought